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ICT & Computing in Education

Articles on education technology and related topics
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Conventional non-wisdom (Updated)

March 18, 2021

Should you have a Computing leaflet or prospectus to give to potential students or their parents?

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In From the Archives, News & views Tags Briefing evenings, leaflet, prospectus, word of mouth
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The 4 key elements of word of mouth

March 17, 2021

It’s a challenge to think of what to do in order to stand out, but from the examples given in the book, it doesn’t have to be anything fiendishly difficult.

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In Leading & Managing Computing & ICT, News & views, Bookshelf Tags word of mouth, marketing, review

Book review: Talk Triggers

June 2, 2020

Talk Triggers is a word-of-mouth marketing guide with a difference: lots of examples of success stories, but also a logical analysis of why they worked.

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In Research, Reviews, Leading & Managing Computing & ICT, Audio Tags word of mouth, Talk Triggers, Bee Digital, review, book review, marketing, audio
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