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Entries in prospectus (1)

Thursday
Apr142011

Conventional non-wisdom

By AuthorTerry Freedman, Educational ICT Consultant | DateThursday, April 14, 2011 at 11:16PM |

Should you have an ICT leaflet or prospectus to give to potential students or their parents? Conventional wisdom dictates that you should. Conventional wisdom is wrong.

If you think about it, the only reason for doing anything, either in education or in business, is to solve a problem. What is the problem, then, that the ICT prospectus is intended to solve? It is this:

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