Personal Learning Networks

A couple of recent posts by Miguel Guhlin -- see Vastness of You - Plurk Me No More and To PLN or Not -- and a comment on the latter by Paula Nagle, made me think about personal learning networks, or PLNs.

What IS a PLN?

A PLN can be great for supportClearly, it’s the group of people with whom one interacts, online in the first instance. I have to say I have a bit of an objection to the term, because it gives the impression of being rather self-centred, as though everyone in your learning network is there to help you learn. Help you learn. What about them?

We learn most when we’re discussing or teaching, and although that’s what goes on in PLNs, it’s not exactly explicit from the name. Perhaps Personal Interaction Network (PIN) would be better (which would no doubt lead some people to talk about their PIN numbers…).

Can your PLN be too large ?

I wonder if this term, “too large”, has any real meaning in an asynchronous world? I can put out a message on Twitter this morning, and have a response from someone over the other side of the world this evening. In that sense, is there such a thing as “too big”?

Can anyone join?

What is the qualification for becoming a member of someone’s PLN? For me, it’s having something useful and relevant to say. I don’t care if someone has been blogging for only five minutes: if their first few blog posts are interesting, I’ll follow them. I find it embarrassing, though obviously flattering, when people follow me by saying they really look forward to reading even more wisdom, or who, when I follow them in Twitter, express the hope that I’ll find it worth my while. We should try to get away from this sort of hero worship: it’s not healthy. It’s not even accurate: someone who has been active in the “edublogosphere” for five minutes can be just as “wise” as someone who has been here for years. Perhaps even more so, because they come to it all with fresh eyes. In fact, a member of your PLN could be the guy who runs the café down the road!

What other value of PLNs are there, apart from learning?

As Paula has pointed out (see post and comment referred to earlier), it’s wonderful when people in your PLN make themselves known to you – and vice versa – at conferences. A PLN can also be a great source of support, especially when the trolls are having a feeding frenzy.

So what are your thoughts on PLNs?

The Big Issues for ICT Leaders Forthcoming Initial Results Announcement

This is just a quick heads-up to say that in the next day or so I aim to publish a snapshot of the results so far of a survey I set up about a week ago. If you haven't already done so, take the survey now -- it takes only about 5 minutes.

Read the original article about it if you missed it: The Big Issues for ICT Leaders

If Your ICT Provision Were a Restaurant...


Presentation is important tooA lot of restaurants provide free 'extras' that help to make the experience enjoyable. So, as an interesting little exercise, if you're an ICT co-ordinator or ICT subject leader, what do you do to make people's experience of ICT more pleasant?

The kind of things restaurants do, depending on the type of cuisine, and the individuality of the owner, include:

  • Placing fresh iced water on the table without your having to ask for it.
  • Placing bread on the table.
  • Placing bread sticks on the table.
  • Putting a plate of olives on the table.
  • Supplying you with 'bottomless' coffee.
  • Supplying you with 'bottomless' fresh orange juice.
  • Giving you a square of chocolate when the bill is presented (as a sweetener?).
  • Giving you a complementary drink along with your bill.
  • Opening the door for you as you leave.
  • Shaking hands with you as you leave.
  • Presenting ladies with a rose.

What do all of these have in common?

  • They are 'extras'. One could argue that good food and service are to be expected and therefore, in a sense, need not be commented upon. However, extras are, by definition, things you were not expecting, and therefore nice to receive.
  • They do not involve huge effort or cost on the part of staff.
  • They are the kinds of thing that are most likely to generate word-of-mouth recommendations.

So, if you were to adopt this philosophy, what kind of 'extras' might you provide to other teachers wanting to make use of the educational technology facilities? Remember, this could be quite important in encouraging reluctant teachers to use the technology in the future. Here are a few of my suggestions.My philosophy is that someone ought to be able to use the facilities from scratch, and walk out with a print-out of their work five minutes later. Therefore, these first suggestions are all geared towards that (although that is not the only consideration).

  • There should be guest log-ins available, with the details on a card that is attached to the computer or laptop.
  • Printing should be easy: no need to have to think about which printer to use, for instance, unless the choice is blindingly simple, eg between monochrome and colour.
  • Instructions should be available -- on the walls, on the desks, perhaps even on the computer itself.
  • Assistance should be available if needed, perhaps from a classroom assistant or a technician.

I also believe that your working environment should be pleasant and welcoming, so I should recommend one or more of the following:

  • Get rid of all those notices telling people what they can't do. It just creates a depressing, negative atmosphere.
  • Make sure the keyboards are clean. When I use the tech facilities in a school, I don't expect to have to use an alcohol-based hand wash afterwards.
  • Make sure the monitors are dust-free, as far as they can be. Why should people have to risk eye or skin irritation?
  • Make sure the environment is clean and pleasant. When I work at home I am not surrounded by screwed up print-outs on my desk and floor, so why should I have to be in that environment in a school?

You might say that these things aren't your job, and I'd agree. But I'd argue that it is your job to make sure they get done. Your role may be that of a 'technology evangelist', working alongside teachers and encouraging them to use the technology rather than having a direct part to play in the provision of such facilities. Even so, your job is going to be that much harder to do if the physical environment is deeply unpleasant.Incidentally, in case this post seems predicated on the existence of a computer lab, pretty much the same arguments apply in other circumstances. If, for example, you have banks of laptops and no computer room at all, you would still want to make sure that, for example:

  • The laptops are clean.
  • They are fully charged.
  • They come with instructions for using the laptop itself, including log-in details...
  • ... and instructions for using common programs like the word processor on your system.
  • A number to call if assistance is needed.

Of course, none of these are 'extras' as such. So extras might include, say:

  • A private area where staff can work at computers without having to worry about students looking over their shoulder.
  • Providing staff with the most up-to-date and/or advanced facilities.
  • Making tea, coffee and biscuits available.
  • Having USB sticks to give to staff on which to save their work, security considerations permitting.

If none of these appeal, perhaps the 'extra' is simply a pleasant and friendly attitude. If staff feel that they are in a sharing, collegiate environment, rather than invading someone's private domain, they are much more likely to return.

For more ideas, read the series called 31 Days to Become a Better Ed Tech Leader.

An earlier version of this article was originally published on 15 September 2009.

Xobni

I am in love. I wasn’t expecting this to happen, it was just one of those things. I was in my local supermarket, browsing through the latest copy of PC Advisor, just going about my business. Then, one thing led to another and, well, what can I say?

The object of my affections is Outlook. I have used Outlook for my email on and off over the years, but have never really liked it. Over-featured and unwieldy, it’s slow at finding emails and hopeless at finding conversation threads. It has some good features, admittedly, which is why I stick with it, but that slow grinding away of the search function drives me insane.

However, Xobni, which is reviewed in PC Advisor, changes all that, and does so much more. In fact, I don’t think it’s an exaggeration to say that Xobni makes Outlook work as it was meant to; it’s what Microsoft should have done to make Outlook not merely usable, but useful.

What Xobni does is index your emails and analyse them, and places an extra pane in your Outlook view. Searching is incredible, because Xobni works the way people do. Take a typical scenario. I am about to phone you to discuss the ICT Vision document you’ve commissioned me to write. What will I need before I pick up the phone? Your phone number, obviously. The email containing the brief you sent me. The follow-up email you sent clarifying a couple of points. And, for when I send you an email confirming what we end up agreeing in the phone conversation, the name and email address of your colleague to whom you always cc your emails.

To obtain all this information, I simply type your name into the search box, and I see something like this, virtually instantly most of the time.

Xobni gives you contact info at your fingertips

As you can see, it has collated my contact information so that I have your email address(es), phone number, Skype link, and Twitter, Facebook and Linked-In details (if I’ve added you as a friend in those applications).

A row of icons at the bottom of the panel gives me instant access to our email conversations, attachments sent, and other potentially useful information. As for the name and email address of your colleague, that’s contained further down in the panel shown in the screenshot (which I’ve cropped to avoid giving other people’s details).

Xobni can also suggest meeting timesThe application is also linked to the Outlook calendar. If I click on “Schedule time with …” an email like the one shown is automatically generated. Xobni has looked at my calendar for the next few days and suggested times when I have no appointments.

Another feature is that it gives you lots of metrics. For example, it will tell you the times of day that people respond to your emails, the purpose being to enable you to call them when they’re most likely to be in the office.

There’s a free version of Xobni that works just fine. The paid-for version costs $29.50 and has an advanced search function and works on more than one .PST file. I tried the free version, and liked it so much I bought the upgrade. I think in terms of time and my blood pressure it paid for itself on the very first use. You can find out more about the program and download it from the Xobni website.

 

Does ICT Improve Learning?

The intuitive answer to those of us involved in ICT is “of course it does”. However, the evidence from research is not conclusive. I think the reason is that it’s actually very difficult to carry out robust research in this area. As the impact of ICT has been a topic for discussion recently in the Naace and Mirandanet mailing lists, I thought it might be useful to try and clarify the issues as I see them.

The question “Does ICT improve learning?” naturally leads on to a set of other questions that need to be addressed:

What ICT?

The question as stated is too broad. A computer is not the same as a suite of computers. It’s not even the same as a laptop, which is not the same as a handheld device. Software is not the same as hardware, and generic software, such as a spreadsheet, is not the same as specific applications, such as maths tuition software.

What other factors are present?

ICT doesn’t happen in a vacuum. What is the environment in which the technology is being used? How is the lesson being conducted? What is the level of technical expertise of the teacher? What is the level of teaching expertise of the teacher? These and other factors mentioned in this article are not stand-alone either: they interact with each other to produce a complex set of circumstances.

What is the ICT being used for?

What is being taught? There is some evidence to suggest that computers are used for low-level and boring tasks like word processing, in which case comparing technology-“rich” lessons with non-technology-rich lessons is not comparing like with like. On the other hand, technology can be, and often is, used to facilitate exploration and discussion. Since these are educationally-beneficial techniques in their own right, the matter of validity needs to be scrutinised (see below).

How is the impact of the ICT being evaluated?

There are several ways in which this might be done, each with their own advantages and disadvantages. For example, in-depth case studies yield rich data but may be difficult to generalise from. Also, there are three other problems. One is that it is difficult to conduct experiments using a suitable control group, because no teacher wishes to try something which may disadvantage a particular group of students. Another is the so-called “starry night” effect, in which case studies focus (naturally) on the successful projects whilst ignoring all the ones which either failed or were not believed to have deliver the same level of benefits. Finally, there is the danger of all kinds of evaluation study, that the methodology itself may affect the outcome.

What exactly is being measured?

This is the issue of validity, already touched upon. Are we measuring the ability of a teacher to conduct a technology-rich lesson, in which case it’s the effectiveness of the teacher rather than the ICT that is being weighed up? By implication, it may be the quality and quantity of professional development which is being measured. It may be students’ home environments that are inadvertently being evaluated, or student-staff relationships.

How much is ICT being used?

I suggest there may be a difference between schools in which ICT is being used more or less everywhere, and those in which it’s hardly being used at all. In the former, presumably both teachers and students would be accustomed to using it, there would be a good explicit support structure in the form of technical support and professional development, and a sound hidden support structure in the form of being able to discuss ideas with colleagues over lunch or a cup of coffee.

Is there an experimenter effect going on?

This is the phenomenon whereby the results of a study confirm or tie in with the expectations of the people or organisation responsible for the study. This is an unconscious process, not a deliberate attempt to cheat. I’ve explained it in my article called Is Plagiarism Really a Problem?

Conclusion

My own feeling – backed up by experience --  is that in the right set of circumstances, the use of ICT can lead to profound learning gains. However, rather than falling into the trap of arguing whether ICT is “good” or “bad”, we need to move the debate onto a much sounder intellectual basis.

Further reading

I’d highly recommend Rachel M. Pilkington, “Measuring the Impact of Information Technology on Students’ Learning”, in The International Handbook of Information Technology in Primary and Secondary Education, Springer, 2008, USA.

What are the big issues facing ICT (Ed Tech) leaders? Please take a very short survey to help us find out.

A (Hopefully Temporary) Email Problem

One day after telling a colleague that one of my email providers has experienced problems only three times in the last ten years, there was, and still is, what they call a "major outage". What that means is that if you have sent me an email and not received a response, that's because I haven't yet received it. If you resend it to terry[at]terry-freedman.org.uk that should get to me with no trouble (I'm reluctant to say will get to me: look what happened the last time I prasied an email service).

Assessing ICT Understanding

I always have the impression – I know not why – that people who educate their children at home (known as “homeschoolers” in the USA) are somehow not regarded as “proper” teachers. Yet if you think about it, they potentially have much less of a support network than teachers in a school, and less guidance on how to do things. If I am correct in such sweeping assumptions, perhaps there is something the rest of us can learn from them in certain areas? I mean, if they have had to do a lot of figuring things out for themselves, to find out what works and what doesn’t work in their particular context, it would be a wasted opportunity to not benefit from that in some way.

A case in point is assessing youngsters’ understanding of ICT. It’s a notoriously difficult thing to do. Without going into a lot of detail now (see this article for more, although it needs some updating), the chief issues are the following:

  • Is the assessment valid, ie does it measure what it purports to measure? You could be measuring literacy, for instance.
  • Is it reliable? That is, if you applied the same test to similar pupils elsewhere, or the same pupils tomorrow, would the results come out more or less the same?
  • Are you assessing the pupil’s own work, or a joint effort? How do you know what the pupil has done by themselves?
  • The nature of the assessment can itself affect the result. If the pupils have learnt something using technology, testing them with a pencil and paper test is not likely to be appropriate. It will almost certainly yield a different outcome than if you used technology for the assessment. Similarly, if the pupils have been learning through scenario/problem-based learning and are tested through multiple choice, there is likely to be a question about validity.
  • Rubrics: I am not sure they are ever really valid, and think they tend to be either too “locked down” or not objective enough.

So I was interested to read Ashley Allain’s views on assessment. Ashley, a homeschooling mother of four who contributed two fantastic case studies to the Amazing Web 2.0 Projects Book says:

To coin a phrase from Howard Gardner, I want to know if our children are reaching a level of "genuine understanding".  In other words, I want to see if they have moved beyond basic mastery of the material towards a deeper, richer level of understanding.

This resonates with me. I sometimes meet people who know a lot of stuff and yet have no clue how to apply their knowledge in a real situation. It’s as if they know, but do not truly understand.

Ashley goes on to say that the usual sort of testing regime had unfortunate side effects:

As a matter of fact, our then second-grader, directly associated her daily mood with how well she performed on a given test.

As a consequence,

We take a more organic approach versus a rigid, test-driven curriculum.  Assessment is often done through formal discussions, projects, and portfolios.

Have the pupils fared badly in compulsory tests? Quite the opposite. Ashley’s inspiring post (do go to it and read it in its entirety) suggests that if you can drag yourself away from checkboxes, point scores and all the rest of it, assessment can be both enjoyable and reasonably accurate.

Professional Development in Technology

I recently came across a blog by a Head of English in a school. It’s interesting to hear the views of a non-ICT specialist about what works or might work in getting teachers engaged. There are some very useful points made in the post entitled Professional Development in Schools:

Listening to staff after PD, their number one complaint is about not getting time to play and make stuff with what they just learned

This is absolutely correct in my experience. In fact, one of the most successful training sessions I ever ran was one where I allowed the teachers to spend three hours playing and experimenting, with myself and a technician on hand to give advice and guidance when asked. Teachers often think that they have to be doing and speaking all the time. You don’t.

Make sure the project is based on something that can actually be used in the classroom (not just an excuse to try new tools) following a sound curriculum planning process.

Something which ought not need to be said, but it’s all too often the case that people fall into the trap of pursuing gadgets and widgets for their own sake. The key question to ask about anything in education is “So what?”. If you can’t answer that question truthfully and convincingly in terms of students learning outcomes, then why are you undertaking that activity?

Are lunch and learns the answer?Another idea is that of “Lunch and Learns”, taken from Bianca Hewes’ blog. The idea is that you run short lunchtime sessions which teachers may attend in order to refresh their knowledge of, or be introduced to, an application. I have to say that although I can see the attractiveness of this, I have an ambivalence towards it, for the following reasons.

Firstly, I have come to the conclusion, rightly or wrongly, that the best thing to do at lunchtime is have lunch, followed by doing the crossword, chatting with friends, going for a walk or staring into space. I can’t see how working at lunchtime can be effective or even healthy – which is why for the past eight years I have eschewed breakfast meetings whenever possible.

On the other hand, I can see that lunch and learns are an attractive alternative to twilights and learns. Perhaps the important thing is to experiment and find out what appeals most to your colleagues.

The author of the blog, M Giddins, surprised me by saying that she avidly followed my 31 Days to Become a Better Ed Tech Leader series -- “surprised” because I’d written the series for ed tech leaders rather than other subject leaders, and it hadn’t occurred to me that others might find it useful. I put this to her, and she responded by saying:

I think now that any leader in education also falls into the role of educational technology leader in some ways. I have a faculty that need to be guided in their quest for technology integration and I need to be both the one who models, leads and inspires as well as the solver of the practical problems sometimes inherent in the integration of technology. Your series was very clear about the WHY behind the practical solutions that you offered, which made it possible to apply different solutions to suit my situation.

Finally, there is a link to a list of tools which is definitely worth exploring. The ones I know about already have a rightful place on the list, and I’m looking forward to exploring the others.

This précis of the article hardly does it justice, so do take the time to read the original, which is as inspiring as it is engagingly written.

Other articles you may find useful

31 Days to Become a Better Ed Tech Leader: Are You REALLY an Ed Tech Leader (ictineducation.org)

What are the big issues facing ed tech leaders today?

Please take five minutes to complete a survey about this:

Ed Tech Leadership Issues

Clay Shirky on The Times Paywall

A couple of days ago The Guardian interviewed Clay Shirky, thereby giving him great, and free, publicity for his latest book. I mention this purely because Shirky is reported as saying:

… that people are more creative and generous than we had ever imagined, and would rather use their free time participating in amateur online activities such as Wikipedia – for no financial reward – because they satisfy the primal human urge for creativity and connectedness.

The bit about no financial reward doesn’t apply to Shirky himself: his book costs £20.

Don’t get me wrong: I’m all in favour of people earning a living from their writing activities, as long as they don’t fall into this trap of suggesting that if the writing is on the internet, it should be free. Indeed, I’ve noticed this about most people who say all content should be free: they either charge for their own or they earn a salary, meaning they don’t have  to charge the consumer directly. It also means, of course, that they draw the line at providing their own expertise for free all the time.

Shirky says:

Just as the invention of the printing press transformed society, the internet's capacity for "an unlimited amount of zero-cost reproduction of any digital item by anyone who owns a computer" has removed the barrier to universal participation…

But the cost is not  zero. Maintaining a web presence costs money unless you don’t mind putting up with loads of advertisements or you have the technical ability and time to maintain your own server or you have some benefactor, such as an employer, who provides the stuff free of charge. Even then, there’s a cost somewhere down the line in terms things like of backup storage and antivirus protection. And since when was someone’s time free? See also this paper about the costs of digital storage for the British Library.

Shirky seems to have a rather bizarre view of business:

Here's what worries me about the paywall. When we talk about newspapers, we talk about them being critical for informing the public; we never say they're critical for informing their customers. We assume that the value of the news ramifies outwards from the readership to society as a whole. OK, I buy that. But what Murdoch is signing up to do is to prevent that value from escaping. He wants to only inform his customers, he doesn't want his stories to be shared and circulated widely. In fact, his ability to charge for the paywall is going to come down to his ability to lock the public out of the conversation convened by the Times.

Actually, every business tries to limit consumption of (the bulk of) its products to its customers, otherwise it wouldn’t be a business. That's how businesses work: by charging some people in exchange for providing a product or service, and then not supplying it to people who don't pay. The first group of people is known as "customers" or "clients". What we seem to have here is yet another example of muddled thinking, as also exemplified by Chris Anderson's Free, which I discussed here.

Economics 101 states that the more effectively you can prevent people in group A, the customers, from providing the product or service to group B, the non-customers, the more you can charge for the service. Murdoch's problem is that anyone can share the content of the The Times, if not the articles themselves, with anyone else. But there's nothing evil or wicked about his wanting to "prevent that value from escaping", unless you take the view that it's fine for some businesses to want to do that but not others. How would you justify that?

You can read the interview here. Be sure to read the comments too.

The Big Issues for ICT Leaders

QuestionsIn the series called 31 Days to Become a Better Ed Tech Leader, I covered a range of issues that I believe are key ones for Ed Tech/ICT Leaders.

But what do you think?

I've created a very short survey which seeks to determine the three most important issues as far as ICT leaders are concerned.

Please take a few moments to complete it. You will find it here:

Ed Tech Leadership Issues

Thank you!

The Power of Words

The accepted wisdom is that when teaching a topic you should display a list of words associated with the topic – especially when first introducing it. Why? To my mind, words are representations of concepts, so if you have no idea what the underlying concept is, the word itself is surely meaningless? Before anyone can learn terminology, they need mental hooks on which to hang the words.

However, there is no doubt that we need to ensure that pupils and students do understand, and use correctly, the appropriate terminology for a given topic. One way of testing their understanding, and giving you an insight into any misunderstandings, is to try a fiction approach.

When I was teaching, I used to make up short stories in which the terms relevant to the topic being taught were used. The students’ task was to identify the words and then decide if they had been used appropriately. I never actually used terminology wrongly, in case I inadvertently reinforced a misconception they already had. By “inappropriate use” I mean suggesting something which, though not wrong exactly, could be questioned. For example, the story might include a scene in which someone creates a list of names for badges using a word processor. Of course you can do that, but if you have a large list of names, and you want to apply criteria such as printing out girls’ and boys’ names separately, a word processor is unlikely to be the most appropriate tool.

I liked that idea, and it worked well. But yesterday I came across an idea which turns that one on its head: get the kids to write the story. The original idea may be found at Creative Copy Challenge. Intended as a means of stimulating the creative juices of (fiction) writers, the site mainly puts up lists of ten words selected randomly, your task being to work them into a story. It’s challenging, fun (in a masochistic kind of way), stories submitted by people are great to read, and the comments on the posts by Shane Arthur are kind. (To give full credit, I came across the site via an article by Ali Hale called The Secret to Writing Powerful Words, at the Men With Pens site.)

OK, so here is my variation on the theme. At a suitable point during the teaching of a topic, or at the end, give the pupils a list of 5 to 10 words which relate to the topic – the words that you would normally put on the whiteboard or wall as a glossary aid-memoire anyway, and ask them to construct a short story, how-to guide, script for a 30 second TV advert or whatever. If you have a class blog, do what they do over at Creative Copy Challenge, which is to post the words as an article, and ask readers to submit their stories as comments. That way everyone gets to see everyone else’s efforts, which paves the way, in an educational context, for an interesting class discussion and some peer assessment. A further variation would be to have the kids working on the assignment in small groups or pairs. Incidentally, you don’t have to use a blog: any means of collaborative writing will do, and as far as I know all Learning Platforms have such a facility.

I think that would be a great way of testing the kids’ understanding and, as I suggest, for you to gain insight into how they’re thinking, but in an enjoyable way. But don’t take my word for it. Pop over to the Creative Copy Challenge website and have a go yourself. Then decide if it might work in your classroom.

Benchmarking and Customer Satisfaction

If part of the purpose of your job is to spread the use of information and communications technology, it's a good idea to start collecting statistics in order to benchmark your performance.

This article looks at a fairly simple approach to benchmarking which does not take long to implement, but which can be extremely useful.

It is true that you could content yourself with collecting statistics on how many people are using the educational technology facilities, but I regard that as necessary but not sufficient. For a start, it tells you nothing about the quality of what people are doing, and it is more than likely that if you start to insist on high standards of work, or even merely that colleagues do not use the computer facilities as a fall-back when they don't have a lesson planned, you will start to see a fall in the amount of usage -- at least in the short term.

Furthermore, there is little you can do about increasing the usage until you know why people use or don't use the facilities. Hence, some deeper probing is required.

A very good "way in" is the customer satisfaction survey. If your school or organisation has a history of poor performance and bad experiences in this area, you may feel that to carry out customer surveys would lay yourself wide open to criticism, and therefore be the last thing you'd want to do. In fact, in those circumstances finding out what people like and dislike  about the service on offer is even more essential.

There is another dimension to this as well. In general, although people are often happy to criticise someone or something when in a crowd, and anonymous, they are usually much more considered when asked to do so in writing, and with their name attached to it. In one of my jobs, the IT service was constantly being criticised by Headteachers: not directly to me, but to my boss. As well as being upsetting for me, it was also upsetting for my team, who tried to do a good job and, from feedback they received whilst in school, thought that they were. Once I'd implemented the customer survey regime, my boss and I had a couple of the following sorts of conversation before the unwarranted criticisms stopped altogether:

Boss: At the meeting today, the Headteachers were complaining that your team take ages to respond to a call for assistance, and never complete the work properly.

Me: That's strange, because according to the customer satisfaction records we've been keeping, 95% of the schools rated our service as excellent, and the rest rated it as very good. Was there anyone in particular who was leading the complaints?

Boss: Yes, Fred Bloggs.

Me: Hmm, that's a bit odd. Looking at his last completed customer survey sheet, he said "An excellent service. The technician was really helpful and fixed the problem with no interruption to the school's computer network at all." Would you like a copy?

Now, there was no intention on my part to stifle criticism. However, I think that if you are going to criticise someone, especially when potentially people's jobs are at stake, you need to be very specific about what was wrong. The trouble with educational technology is that people have come to expect the same level of service as they enjoy from the electricity board. And so they should, but they do not always understand the wider forces at work. Thus it was that when an internet worm knocked out computer systems all over the world, my team got the blame! When things like that happened, the Headteachers would complain in their meetings with the boss that the IT service is useless, not realising what the real causes were. Given that on no occasion, as far as I know, did any of them contact him out of the blue to say "The IT service is fantastic today!", the impression the boss had was that we were not doing our jobs properly. The implementation of the customer survey approach counteracted that by being very specific, and by providing hard evidence of how Headteachers found the service in general over the long term, as opposed to how they felt immediately after the most recent virus alert.

OK, so how do you conduct a customer survey? I would suggest that you ask people to complete a very simple form, and sign and date it. Then transfer the details to a spreadsheet, which won't take long once you have created the spreadsheet in the first place. You will then be able to generate useful statistics.

The questions themselves will differ according to the nature of the service you are running, of course, but if you are an ICT Co-ordinator (Technology Co-ordinator) I would suggest the following items be put on the form:

  1. Name of teacher

  2. Class

  3. Date

  4. Subject

  5. Was the room tidy when you entered it?

  6. Was the system too slow/fine?

  7. How easy was it to achieve what you set out to achieve? Very easy/very hard

  8. Please add a brief explanatory note, especially if it was very hard.

  9. Any suggestions as to how the facilities or service could be improved?

As you can see, a very simple form, which not only helps you to obtain some information in a consistent manner, but also indicates pretty clearly what your own concerns are --  the room being left tidy, for example.

I’d strongly suggest you assign numerical values to the responses (EG 1 = Very Good) and use a spreadsheet to collate and analyse the responses, because it is easier to calculate averages where necessary.

Run this for half a term, and see if you can spot a pattern emerging. If so, it will help you to prioritise future developments.

How helpful did you find this article? Please leave a comment. If you like the customer focus approach, you will probably find this article interesting too, and this one on the Framework for ICT Support.

An earlier version of this article was published on 16th September 2008.

Spot the Differences in Technology: Ain’t No Doubt

Here’s something your students may find mildly amusing. This music video from 1992 features several examples of technological changes; can you spot them?

 

Here’s what you might have noticed:

  • Mercury phone booth.
  • Switchboard: one of the old-fashioned types where the operator had to physically plug different cables in to the board to connect people with each other over the phone network.
  • Instruments: the musicians are playing real ones, not synthesisers.
  • Microphone: a big old-fashioned one, not a headset mike (which was first used years before by Kate Bush, apparently).
  • Wristwatch: someone is wearing one. These days, young people tend not to because they use their cell phones to find out the time and a whole load of other functions.

Update on the Amazing Web 2.0 Projects Book

amazing-cvr

As featured in the TES!

Find out all about the book from here. It’s free!

In case you already know about it, I have a confession:

Thanks to Nyree Scott, of Christ Church University, Canterbury, for pointing out an error to me: Year 1 is 5-6 year olds, not 6-7 year olds. Don't know how I came to make such a daft mistake, but it's all corrected now!

And now for some up-to-date stats:

The Myebook version has been read 2,759 times.

The Slideshare version has been read 625 times.

The Scribd version has been read 586 times.

The YouPublish version has been read 14 times. (Come on, be fair: I only published it there properly last night, and I haven’t even told anyone about until now!)

It has been downloaded 15,143 times.

Is the Venue the Message?

I raced into the #futurising conference room 20 minutes late, having arrived 10 minutes early. Except that I wasn’t late because the organisers had thoughtfully put the talk back 10 minutes, and the presenter was still trying to get something to work. I turned to a fella behind me. “That was the slowest moving queue I’ve ever been in.”, I said. “And I’m still early!”

It's pitch black in broad daylight!Came the reply: “This has been organised by Arts people”, delivered in a tone which meant that this was not merely the most feasible  explanation, but the only one.

I could see what he meant. The officials were amiably efficient, but in an other-worldly sort of way. I’m used to conferences where there are people in power suits holding clipboards, timing everything to the second and then flapping when there is a delay. This was more like being part of one of those runny water colours you see in the Tate Gallery or along the Bayswater Road.

But despite that, or probably because of it, the conference worked. It was interesting, “edgy” and, by all accounts from looking at the tweets, useful. But I think a large part of its success was down to the venue.

The Nicholls & Clarke Building in London used to be a Victorian warehouse, which was used as a workplace until just a few years ago. One of the buildings used to be two separate ones, with a narrow alley between them. This is known as “Ripper Alley”, as it was thought to be one of the routes used by Jack the Ripper. You can see how dark and terrifying London once was: look at the pictures and shudder.This was once an external window

The thing about buildings, as anyone involved in designing learning spaces will tell you, is that the nature of the design affects the nature and quality of the activities that go on inside it. We all know this, intuitively if nothing else, and yet we keep insisting on holding ICT conferences in ordinary, traditional venues. How can you think out of the box if you’re sitting in one?

Most of us are familiar with Marshall McLuhan’s "The Medium is the Message". Might it not also be the case that the venue is the message too?

There are more photos on Flickr.

Review of Own-It

Here’s a question for you. If you run a website which involves becoming a member in order to use it, is it OK to ask children to sign up? If you don’t know the answer to this, it may be a good idea to head over to Own-It, and check out the facts for yourself.

The Own-It website

Own-It is a website that is dedicated to providing free advice on Intellectual Property (IP) and related issues, for people in the creative industries. If you’re a blogger, that includes you, but even if you’re not, you still need to know about copyright issues in order to guide your students (or at least to not mislead them).

Becoming a member entitles you to obtain free legal advice on IP issues (subject to certain conditions). So if someone tries to rip you off by claiming your property as their own, Own-It could be quite useful. Equally, if you’re employed and also produce resources, your employer may own the copyright rather than you (a fact I mentioned a few months ago in the article 11 Essential Elements of a Digital Financial Literacy Course). Again, guidance available on Own-It will set you on the right track.

Having spent a few minutes completing the free registration form on the site, I discovered to my embarrassment that I had already signed up a few years ago, but had forgotten! Having been reminded, I will certainly be visiting the site on a regular basis, especially as I see that one of the legal advisers is a solicitor called Nicola Solomon, who also provides excellent advice to members of the UK’s Society of Authors. I mention that because there is always a slight anxiety that advice given on the internet may not always be accurate, so seeing a name I recognise gives me even more confidence in the site.

I have a couple of quibbles about the site. I can live with the minute font because you can enlarge it in the web browser. But light green link text? Puhlease!

Also, although being able to download and use the videos provided is great, it’s a shame there aren’t instructions on how to embed them in your own website (as far as I can tell). Actually, it's a pity there aren't some embedded videos right there on the site.

On the whole, though, this is a well-resourced site on which it is pretty easy to find what you’re looking for. If you’re a teacher in the UK, you should add it to your list of bookmarked sites right now.

A Commercial Approach to Promoting Educational Technology

I do believe there is a lot we can learn from the commercial world when it comes to promoting the use of educational technology in schools. In this article I draw on the example of how one company's approach to getting repeat business may hold lessons for the ICT leader.

The company in question is one called Viking Direct, a huge office supplies company in the UK. We tend to buy quite a bit of our stationery from there because (a) it's usually cheaper than other places and (b) you can often get same day or next day delivery.

We recently received a catalogue from them which had this printed -- not merely stuck on -- the front cover:

"Mr T Freedman

On 3 February 2008 you ordered a pack of folders at £7.49 per pack. We have a special private sale price for you! Just £6.29 per pack. Just quote reference number ..."

Now think about that for a moment. What has Viking actually done?

  • They have kept a record of what I bought and when, and at what price.
  • They have printed an individual catalogue for me, obviously through the magic of mail-merge.
  • They have used their knowledge of me to try and tempt me back.

So imagine a message like this in a colleague's inbox:

"Dear Joanne

On 3 February 2008 you took a group of Y9 pupils into the computer room, where they used KoolFX to help design posters. We've now upgraded to KoolFX 2.0, which has 30 more wizards and is even easier to use. If you'd like to bring your class in again, just click here to go straight to the online room-booking system."

If you think such a thing might work, the mail-merge bit is pretty easy. The hard part would be collecting the information in the first place, because if you ask some people to give you too much detail when they want to book the use of a computer room, you may just put them off bothering. I would suggest doing one of the following:

  • Have a very simple electronic booking system, where very few questions are asked, and most of the answers or even all of them can be answered with drop-down menus. The information you need is teacher's name, age or year of group, the software to be used, the purpose of the session, and the date.
  • Install network monitoring software that will capture much of the information required automatically.
  • At a pinch, ask for the information and enter it into a spreadsheet, say, yourself.

You may also need to "sell" the idea, otherwise it can seem very Big Brother-ish. There are two good reasons to monitor how the system is being used:

  • To ensure that the software you purchase is actually the software that teachers want to use.
  • To ensure that the system is being used cost-effectively, ie that you haven't wasted lots of money on resources that people don't use.

I know both of those reasons sound the same, and in fact they are alternate sides of the same coin. But there is a subtle change of emphasis. In the first case, the issue is, to get commercial again, customer satisfaction. In the second, it is about best value.

The example given here is quite simple: you are asking for what is known in the business world as a "repeat order". Repeat business is a very good thing to have, as any business person will tell you. A key thing to bear in mind is that if you set your sights on repeat business, you have to invest time and effort into the customer's very first experience of using your services.

Otherwise it could well be their last.

This is a slightly amended version of an article first published on 14 May 2008.

Education Eye: Serendipity Rules

Around six weeks ago I mentioned that I have found a way of randomising my blog reading. This works quite well as far as deciding which of the many blogs I subscribe to I should read on any given day. And, like The Dice Man, I am absolved from any guilt about my actions or inactions. To the unfortunate authors of the many posts I have not read, I say “It’s not my fault, mate: blame Excel.” (You can buy The Dice Man by clicking the link in this sentence, thereby helping to provide a few more morsels of bread for my family’s table.)

A few weeks ago I came across Futurelab’s Education Eye,  which extends the randomising idea to blogs in general, not just the ones you subscribe to. You can tell it to look for particular terms, thereby reducing its randomness, or you can see what comes up. I really like this, and not just because I was informed today that my own articles are appearing on it. What I like is the pure serendipity, not knowing what’s going to come up, not even the subject matter. Having said that, you can search for particular terms, specify how recent the posts should be, and which of several categories they should come under.

Randomness does not fit in well with current expectations. I dare you to inform the inspector during your next Ofsted visit that you decide on some topics/project ideas/recommended reading/web searches on a random basis. Obviously, you can’t construct a whole curriculum on randomness, but I do believe there has to be some randomness or serendipity, otherwise how you will help your pupils to gain a broader perspective?

When I taught Economics, I occasionally gave a lesson I hadn’t planned for, if on the way in to work I heard on the news that, say, interest rates were being cut. Then I did it again when teaching ICT. If, for example, I heard on the news that someone had lost a laptop with loads of private data on it, I’d discuss it in my lesson. Not for the whole lesson – and yes, it did mess up my carefully constructed schedule, but it was too good an opportunity to miss.

Back to Education Eye, and here is a way of bringing some serendipitous discussion to your carefully constructed lessons. If a student gets to within ten minutes of the end of the lesson and can’t really usefully start on anything new, get them to go on to Education Eye and plug in a search term like “technology” and then read one of the articles that appear. The interface takes some getting used to -- I had trouble at first even grabbing hold of the article I wanted to read! -- but after a few minutes you're an expert. 

And if you teach a lesson, work on finishing the didactic part ten or fifteen minutes before the end of the period. Yes, it’s true: randomness can be planned for!

Visit the Education Eye website for an even better experience.

Is the ICT Curriculum Fit for Purpose?

ICT in the ‘old’ National Curriculum as it stands in my opinion is completely unfit for purpose.   A curriculum written 10 years ago can in no way reflect the changes in technology and the skills that children need to be taught in the modern world.

This is the view of Steve Kirkpatrick, as expressed in an article called The future of ICT in the curriculum? on his excellent Teaching With Technology blog. I have a lot of respect for Mr Kp, as he styles himself, so I went back to basics and had a look at the 1999 Programme of Study, and its updated online version (primary and secondary – Key Stage 3 and Key Stage 4).

Sorry, Steve, I have to completely disagree with you. It may not be all flashing lights, so to speak, but that is precisely the point. The Programme of Study, and its associated Level Descriptions, were written in a deliberately technology-free way in order to future-proof it. Indeed, one could argue that the weakest parts are the examples. Even the updated online version, with its example of “multimedia” (as compared with the original “sound” and “graphics”) is starting to curl at the edges as new technology like virtual worlds and, more recently, augmented reality have stumbled into the educational spotlight.

Steve goes on to say:

The problem is that the the ICT curriculum needs to be developed from the ground up and not from the top down.

That’s no problem. The ICT Programme of Study is “vague” enough for any creative bunch of teachers to invent their own ICT curriculum and make it match the Programme of Study. For example, read my Delegation Case Study for information on how I and a group of ICT teachers went about this around 12 years ago. The scheme of work we used, and adapted to our own purposes, not only satisfied the then existing Programme of Study for ICT, it also matched the 1999 rewrite -- and could still be used, with a bit of tweaking, obviously, today. My point is that I have always seen the ICT Programme of Study as enabling rather than restricting.

Steve says:

Can we as educators develop a skill based ICT curriculum that  is relevant and low cost that will deliver for future learners?

Skills-based? Aaaaargh!! What happens when the skills become completely irrelevant (like in about a year, if that)? The only viable curriculum, in my opinion, is one which takes a problem-solving approach, and in which the relevant skills are learnt as needed.

Where do you stand on these issues?

31 Days to Become a Better Ed Tech Leader – Delegation Case Study

When I suggested that one of the key things a leader must do is delegate, particularly units of work, ICT consultant and blogger Doug Woods rounded on me. “Hey”, he said. “You can’t just go around delegating stuff you don’t fancy doing yourself. Other people are busy too!”. He expressed it far more eloquently and fulsomely, but that was pretty much the gist of it. (For his actual comments, go here.) Of course, he is quite right, so I thought it might be useful to explain what I did, when I delegated the writing of units of work to my team, in a little more detail.

There are three key things to bear in mind about delegation, which in my view are crucial to its success.

Firstly, as I said in the original article, you have to delegate responsibility, not just tasks. That is pretty difficult for some people to do, because it means letting go of control. But you have to bite the bullet and do it, otherwise you may as well simply go out and hire a load of unqualified, inexperienced assistants – although even there I’d say you ought to delegate responsibilities and not just tasks as far as you can. When you delegate responsibilities, you gain the benefit of ideas that are different to your own, and you help to nurture future team leaders who could, if needs be, take on some of your work if you become ill or need to take leave of absence for some other reason.

Secondly, people need to see what you are doing. A few weeks ago I watched an episode of a programme called Junior Apprentice. The team leader spent some time saying “Bob, I want you to do X, Mary, you work with Jane on Y”. There was something especially obnoxious about his style of management in my opinion, and I know I wasn’t alone because after a minute or two of this one of the team members said “And what are you going to be doing?”, to which he replied something like “managing the team”, if I remember correctly. Wrong! Personally, I like to work for people who roll their sleeves up and get on with it. When I was teaching, I’d always look at the Headteacher’s car parking space when I arrived and left. I admired those Heads who got in early and left late; the ones who did things like consistently leave at 3 in the afternoon every day, or the Deputy Head who left early to get her hair done and do some ironing, I thought were a waste of space. It was, in my opinion, an abuse of position and power, and nobody can respect that.

Thirdly, everyone has to feel that they gain more than they lose from the arrangement, otherwise they will just feel resentful at being used.

With those principles in mind, here is how I approached the delegation of units of work.

The scheme of work that the school used when I arrived was pretty dreadful in my opinion, as it was Office-based: word-processing in term one, databases in term two and spreadsheets in term three. Knowing that, before I arrived I worked on my own variation of a scheme of work, Informatics, which I had helped to create for ACITT, The Association for ICT in Education. Unlike the Office-type curriculum, this was a problem-based curriculum with interesting contexts and including several aspects, such as the technical side of computing.

Of course, implementing this would have been a challenge for the teachers in my team, because they were not ICT experts, and they were not used to teaching in this manner, ie one I described as “learning on a need to know basis”. In other words, rather than spend a term learning a whole load of commands in Word that you may or may not ever use – and which the students will probably have forgotten when they do want to use them – teach them only the features which are relevant in a particular context. After all, isn’t that how we learn in everyday life?

So what I did was write all of the lesson plans and resources for the first two units of work, which covered the whole of the first term. My colleagues were perfectly free to customise them if they so wished, but the point is that they didn’t have to if they didn’t want to or didn’t have the time. So this, in effect, pre-empted the question, “And what are you doing?” – because I’d already done it.

Now for some arithmetic. Each member of my team taught several classes in several year groups, and within each lesson they needed materials and strategies to facilitate the teaching of a wide range of ability, including children with learning difficulties and those who might be classified as “gifted and talented”. As the new scheme of work was being introduced in all three year groups at the same time, each unit would have to have, in effect, nine versions or, to be more accurate perhaps, three versions with two variations of each, ie:

Year 7 main materials, support materials and extension materials

Year 8 main materials, support materials and extension materials

Year 9 main materials, support materials and extension materials

So, to cover six units per year, each teacher would have to create over 50 sets of resources. My proposal was quite simple: each teacher would take responsibility for only one unit of work. This is what that meant:

  • Make sure the unit covered the concept(s) listed on a matrix: the idea was that by the end of each year, students would have covered a number of key concepts. The teacher could use the context already suggested in the scheme of work or, i they preferred, devise their own.
  • Write the lesson plans.
  • Write the mainstream resources.
  • Write the support resources for youngsters with learning difficulties.
  • Write the extension resources for gifted and talented students.
  • Write the teachers’ notes.
  • Run some in-service training for the rest of the team, taking us through their unit and showing us how to use the computer applications involved.

By the way, the reason that there is such an emphasis on writing resources rather than finding them, is that there wasn’t the volume of free resources that are available now, and also the scheme of work represented quite advanced thinking for its time, so there didn’t seem to be that much available in the way of resources that took a problem-solving approach.

As far as delegating responsibilities rather than tasks is concerned, this approach did that. The only thing not negotiable was the concepts to be covered, and that was because it would have taken a lot of time and effort to change that. As the idea of a matrix implies, changing the concepts covered in one unit would entail making changes elsewhere to ensure that all the concepts were covered by the end of the course.

And in answer to the third issue, that people have to feel that they’re gaining more than they’re losing, I think the arithmetic here speaks for itself. Rather than have to create 50 sets of resources, each teacher had to create around 9, because they had to address only one unit of work – except me, of course: I’d addressed two.

There were other benefits too. Firstly, it was good professional development for some members of the team who did not regard themselves as ICT experts and who were therefore unconfident in their ability to deliver (which described more or less all of them, in fact).

Secondly, each teacher could really have fun with their unit, deciding on the context and working on their own, innovative approach – a marked contrast to the kind of teaching schemes which provide what almost amounts to a minute by minute script, and which I describe pejoratively as “painting by numbers”.

Thirdly, because I had done the first term’s work, the others in the team didn’t even have to start thinking about their unit for at least several weeks, an in some cases several months.

So I hope this short case study has provided some insight and background to my recommendation of delegating a unit of work and, by extension, other aspects of the work as well. Do let me know your thoughts and/or your own example of successful (or unsuccessful) delegation in the context of ICT leadership.